Netflix squid game 3
project overview
Brand translation and spatial experience for Netflix’s Squid Game 3. This project focused on bringing a globally recognized visual universe into a physical space without losing its narrative and aesthetic integrity. I contributed to the adaptation of iconic environments, ensuring that every visual and spatial decision aligned with the series’ core identity — from color and symbolism to proportion and detail. The challenge was not to reinterpret, but to recreate — building an experience that feels authentic, immersive and true to the original world.
project type
Spatial Experience / Brand Translation
year
2025
my role
Brand Designer · Spatial Adaptation
client
Netflix
all contents, designs, and materials included in this presentation are the intellectual property of despacho cultural monterrey, s.a. de c.v. (súper) and Netflix® méxico. reproduction, distribution, or use without express written authorization is strictly prohibited. all rights reserved.this project is presented for professional portfolio purposes only.
